Lindsey Basl
About Lindsey Basl
Lindsey Basl serves as the Senior Director of Product Management for Advertising at Hearst, bringing extensive experience from previous roles at Amazon and Tomo. She holds degrees in International Business and Business Administration and is recognized for her innovative approach to product leadership.
Work at Hearst
Lindsey Basl currently holds the position of Senior Director of Product Management, Advertising at Hearst. She began this role in 2023 and is based in Seattle, Washington. In her capacity at Hearst, she focuses on product management strategies that enhance advertising solutions, leveraging her extensive background in the field.
Education and Expertise
Lindsey Basl studied at the Universidad de Sevilla, where she earned a degree in International Business. Additionally, she attended the University of Oregon Lundquist College of Business, achieving a Bachelor of Arts in Business Administration and Management. Her educational background supports her expertise in product management and strategic leadership.
Background
Lindsey Basl has a diverse professional background, having worked in various roles across multiple companies. She served as Director of Product Management at Tomo from 2021 to 2023 in the Greater Seattle Area. Prior to that, she held several positions at Amazon, including Sr. Product Manager for Prime Book Box and Product Leader for Grocery Pickup.
Achievements
Lindsey Basl has a proven track record in product management, particularly in building and scaling products from the ground up in both startup and large tech environments. Her experience includes leading complex initiatives and aligning teams around a shared vision, which has contributed to her reputation as an innovative and customer-centric product leader.
Previous Work Experience
Before her roles at Amazon and Hearst, Lindsey Basl worked at Sylvan Learning as a Marketing Associate from 2008 to 2011 in the Eugene, Oregon area. She also spent two years at Pandora in Performance Advertising from 2012 to 2014 in Oakland, California. These positions have provided her with a solid foundation in marketing and advertising.