Samantha Abzug

Vice President, Strategy, Insights And Product Management @ Hearst

About Samantha Abzug

Samantha Abzug serves as the Vice President of Strategy, Insights, and Product Management at Hearst, a position she has held since 2022. She has a background in finance and product management, with previous roles at Diageo, Amazon, and Analysis Group, and holds an MBA from The Wharton School and a Bachelor of Science from Duke University.

Current Role at Hearst

Samantha Abzug serves as the Vice President of Strategy, Insights, and Product Management at Hearst. She has held this position since 2022, contributing to the company's strategic direction and product initiatives. Her role involves leveraging insights to drive product management decisions and enhance overall business performance. She operates from Seattle, Washington.

Previous Experience at Amazon

Before joining Hearst, Samantha Abzug worked at Amazon as a Senior Manager in Product Management for Amazon Business. She was with the company from 2016 to 2022, during which she focused on product strategy and management. Her experience at Amazon allowed her to develop skills in managing complex product portfolios and driving business growth.

Experience at Diageo

Samantha Abzug was employed at Diageo as a Category Finance and Strategy Manager for Whiskey from 2011 to 2016. In this role, she was responsible for financial analysis and strategic planning within the category. Her work contributed to the brand's positioning and market performance in the Greater New York City Area.

Education and Expertise

Samantha Abzug earned her MBA from The Wharton School, where she studied Management from 2009 to 2011. Prior to that, she completed her Bachelor of Science in Economics at Duke University from 2002 to 2006. Her educational background provides a strong foundation in both management and analytical skills, which she has applied throughout her career.

Early Career at Analysis Group

Samantha began her career at Analysis Group, where she worked as a Senior Analyst from 2006 to 2009. In this role, she focused on data analysis and strategic consulting, gaining valuable experience that would inform her future positions in finance and product management.

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