Brooke Galassi
About Brooke Galassi
Brooke Galassi serves as the Marketing Product Lead 1 at Heartland Bank and Trust Company, where she has worked since 2015. She has a strong educational background, including a Bachelor of Science in Communications from Illinois State University and extensive experience in managing checking and debit card product lines.
Work at Heartland Bank and Trust
Brooke Galassi has been employed at Heartland Bank and Trust Company since 2013. Initially serving as a Marketing Associate, she transitioned to the role of Marketing Product Lead 1 in 2015. In her current position, she oversees the comprehensive management of checking and debit card product lines. Her responsibilities include planning, budgeting, evaluation, and analysis of these products. She has played a significant role in developing marketing collateral for these offerings, contributing to the bank's overall marketing strategy.
Education and Expertise
Brooke Galassi's educational background includes a high school diploma from Manlius High School, where she graduated as valedictorian. She pursued higher education at several institutions, starting with Northern Illinois University, where she studied General Education with a focus on business classes from 1994 to 1996. She then attended Sauk Valley Community College, earning an Associate of Science in Liberal Arts and Sciences/Liberal Studies in 1996. Finally, she completed her studies at Illinois State University, obtaining a Bachelor of Science in Communications with a concentration in Public Relations in 1998.
Background
Brooke Galassi has a diverse professional background in marketing within the banking sector. She began her career at Citizens First National Bank, where she worked in marketing from 2008 to 2013. Following her tenure there, she joined Heartland Bank and Trust Company, where she has continued to develop her expertise in marketing and product management. Her experience spans over a decade in the financial services industry, with a focus on product marketing and management.
Achievements
Throughout her career, Brooke Galassi has been instrumental in the development of marketing strategies and collateral for checking and debit card products at Heartland Bank and Trust Company. Her role involves significant responsibilities in product line management, including planning and analysis, which contribute to the bank's marketing efforts. Her educational achievements, including graduating as valedictorian and earning degrees in relevant fields, further support her expertise in marketing and communications.