Daren J Fitzgerald 🦔
About Daren J Fitzgerald 🦔
Daren J Fitzgerald serves as the Chief Commercial Officer at hedgehog lab, where he has worked since 2024. With over 20 years of experience in eCommerce and digital sectors, he has held senior leadership roles at various companies, focusing on technology transformations and growth strategies.
Work at Hedgehog Lab
Daren J Fitzgerald serves as the Chief Commercial Officer (CCO) at Hedgehog Lab, having joined the company in 2024. In this role, he is responsible for driving commercial strategies and fostering growth within the organization. Fitzgerald's focus includes building a Preferred Partner Network (PPN) and strategically positioning the company with key enterprise accounts. His leadership aims to enhance the company's market presence and drive revenue growth.
Previous Experience in Leadership Roles
Before joining Hedgehog Lab, Daren J Fitzgerald held several senior leadership positions across various organizations. He worked at Tryzens as Chief Revenue Officer and Commercial & Marketing Director from 2010 to 2016. He also served as Senior Vice President of Strategic Growth at Appnovation from 2021 to 2023. His experience includes roles at Born Group, Publicis Sapient, and Perficient, where he contributed to business development and digital transformation efforts.
Education and Expertise
Daren J Fitzgerald studied International Business at Newcastle University from 1997 to 1998. He also holds a degree in Business Administration and Management from the University of West London, where he studied from 1988 to 1991. His educational background complements over 20 years of experience in the eCommerce and digital sectors, focusing on technology transformations and growth strategies aligned with the MACH Alliance.
Achievements in Business Development
Throughout his career, Daren J Fitzgerald has been responsible for generating double-digit growth in new business logos and pipeline opportunities year over year. He has led initiatives that emphasize consultative solution selling within sales organizations, focusing on innovative service offerings in areas such as Product Design, Cloud Solutions, Customer Experience, and AI Applications. His strategic leadership has contributed to the expansion of digital transformation services on an international scale.
Background in Technology and Consulting
Daren J Fitzgerald has a diverse background in technology and consulting, having worked in various capacities that include project management and solutions consulting. His early career involved roles at Sony United Kingdom Limited and Selfridges, where he managed IT and technology projects. He has also worked as a Retail Solutions Consultant at Athito Consulting, showcasing his expertise in retail and technology integration.