Gabriela Bustamante Peña
About Gabriela Bustamante Peña
Gabriela Bustamante Peña is a Global Program Manager with extensive experience in marketing and communications. She has held various roles at Helpware and other companies in the Guadalajara area, Mexico, since 2015.
Current Role as Global Program Manager
Gabriela Bustamante Peña serves as the Global Program Manager at Helpware, a position she has held since 2021. In this role, she oversees various global initiatives and programs, ensuring effective communication and project management across different teams. Her experience in program management enables her to coordinate complex projects and facilitate collaboration among stakeholders.
Previous Experience at Helpware
Prior to her current role, Gabriela worked at Helpware in two different capacities. She served as the Internal Communications Manager for four months in 2020, where she focused on enhancing internal communication strategies. Before that, she was the Digital Marketing Manager from 2019 to 2020 for one year, responsible for developing and executing digital marketing campaigns to promote the company's services.
Background in Content Management and Marketing
Gabriela has a solid background in content management and marketing. She worked as a Content Manager at INVERTI for nine months in 2018, where she managed content creation and strategy. Additionally, she held the position of Head of Marketing and Social Media at Lonas Lorenzo and Big Span Structures, both for one year in 2015 to 2016, focusing on brand promotion and social media engagement.
Experience in Community Management
From 2016 to 2018, Gabriela worked as a Community Manager Semi Senior at 121 for two years. In this role, she was responsible for managing community engagement and fostering relationships with customers. Her experience in community management contributed to her understanding of audience dynamics and effective communication strategies.
Educational Background in Communications
Gabriela earned her Bachelor of Communications from Universidad Vizcaya de las Américas, where she studied from 2010 to 2013. Her education provided her with a strong foundation in communication principles, which she has applied throughout her career in various marketing and management roles.