Pat Perkins
About Pat Perkins
Pat Perkins serves as the Vice President of Marketing at Hendrick Motorsports, where he has worked since 1999. He has played a key role in increasing the brand's visibility in the motorsports industry and oversees marketing strategies for several NASCAR teams.
Work at Hendrick Motorsports
Pat Perkins has served as Vice President of Marketing at Hendrick Motorsports since 1999. In this role, he has overseen marketing strategies for multiple NASCAR teams, including Nos. 5, 24, 48, and 88. His leadership has been vital in enhancing the visibility and engagement of the Hendrick brand within the motorsports industry.
Education and Expertise
Pat Perkins studied at California Lutheran University, where he earned a Bachelor of Arts degree in Communication from 1988 to 1992. His educational background has contributed to his expertise in marketing and business development within the motorsports sector.
Background
With over two decades of experience in the motorsports industry, Pat Perkins has developed a strong foundation in business development. His extensive career has equipped him with the skills necessary to effectively manage marketing initiatives within a competitive environment.
Achievements
During his tenure at Hendrick Motorsports, Pat Perkins has been instrumental in enhancing the brand's visibility and engagement in the motorsports industry. His strategic oversight has contributed to the success of various marketing campaigns across multiple NASCAR teams.