Maria Traina, Coa
About Maria Traina, Coa
Maria Traina serves as the Regional Sales Representative for New England at Heru, specializing in ophthalmic medical devices. With a background in various roles within the ophthalmology field, she possesses extensive knowledge and experience in ocular recovery and sales.
Work at Heru
Maria Traina currently serves as the Regional Sales Representative for New England at Heru, a company recognized for its advancements in wearable diagnostic and vision augmentation technologies. She has held this position since 2021, contributing to the company's growth and outreach in the United States. In her role, she leverages her extensive knowledge of ophthalmic medical devices to engage with healthcare providers and promote innovative solutions that enhance patient care.
Previous Experience in Ophthalmology
Before joining Heru, Maria Traina accumulated significant experience in the ophthalmology field. She worked as a Certified Medical Ophthalmic Assistant at OptiCare from 2010 to 2016, followed by a role as an Ophthalmic Consultant and Medical Device Sales Specialist at Ophthalmic Instrument Company, Inc from 2019 to 2021. Additionally, she served as a Laboratory Technician and Ocular Recovery Specialist at Eversight for 10 months in 2016, and worked per diem as a Certified Medical Ophthalmic Assistant at Consulting Ophthalmologist from 2017 to 2021.
Education and Certifications
Maria Traina has pursued extensive education and training in the field of ophthalmology. She studied at Rutgers New Jersey Medical School, achieving certification as an Ophthalmic Technician/Technologist from 2009 to 2010. She also completed certifications in Immersion Biometrist and Certified ViSx (Lasik, PRK, PTK) in 2009 and 2015, respectively. In 2021, she obtained certifications in Depressed Management and Anxiety Therapy from the International Accreditors for Continuing Education & Training (IACET).
Ocular Recovery Expertise
Maria Traina possesses extensive expertise in ocular recovery procedures. She has independently completed recoveries on organ donors, including performing in-situ human eye enucleations and corneal excisions. Her experience includes consulting with hospitals and organizations for the data entry, packaging, and shipping of human tissue and blood samples. She has also processed various tissues, such as iridectomies and sclera rim trims, contributing to her comprehensive knowledge in the field.
Sales Performance and Skills
In her sales career, Maria Traina has demonstrated a proven track record of generating seven figures in revenue through B2B outside sales within the ophthalmic medical device industry. She possesses comprehensive product knowledge on all ophthalmic medical devices, which has contributed to successful product launches. Her skills include performing various ophthalmic procedures such as A-scans, B-scans, refractometry, retinal photography, slit lamp evaluations, and tonometry, allowing her to effectively assist physicians and consult patients on complex surgeries.