Katherine Ji
About Katherine Ji
Katherine Ji is the Marketing Operations Program Manager for Corporate Marketing at Hexagon AB, where she has worked since 2021. With a background in marketing operations and data analysis, she has held various roles in the marketing field, including positions at Intradiem and multiple internships in the Greater Atlanta Area.
Work at Hexagon AB
Katherine Ji has been serving as the Marketing Operations Program Manager in Corporate Marketing at Hexagon AB since 2021. In this role, she operates from the Atlanta Metropolitan Area and oversees marketing technology and automation initiatives across six divisions of the company. Katherine leads the operations of Hexagon's MarTech marketing advisory council, ensuring effective collaboration and strategy implementation. She also manages vendor relationships, including evaluations, contract negotiations, and renewals for marketing technology vendors. Additionally, she established a Pardot email and landing page template framework for all Hexagon marketing teams.
Previous Experience
Before joining Hexagon AB, Katherine Ji held various marketing roles. She worked as a Marketing Intern at Aptean from 2014 to 2015 and at Shoap Technical Services for two months in 2014. She also interned at Switch for nine months during the same period. Katherine gained significant experience at Intradiem, where she served as an Intermediate Marketing Operations and Data Analyst from 2017 to 2020, and later as a Senior Marketing Operations Program Manager from 2020 to 2021. Additionally, she worked as a Marketing Database Coordinator at Intradiem from 2015 to 2017.
Education and Expertise
Katherine Ji earned her Bachelor of Science in Business Administration with a focus on Marketing from the Georgia Institute of Technology. She completed her degree with the highest honor from 2011 to 2015. Her educational background provides a strong foundation for her expertise in marketing operations and technology management, particularly in the context of corporate marketing.
Technical Skills and Tools
Katherine serves as a system administrator for multiple marketing technology tools, including Pardot, OneTrust, and Wrike. Her role involves overseeing the implementation and optimization of these tools to enhance marketing operations. Katherine's technical skills enable her to effectively manage marketing automation initiatives and ensure that the marketing teams at Hexagon AB have the necessary resources to succeed.