Sarah Fordyce
About Sarah Fordyce
Sarah Fordyce serves as the Vice President of Brand Strategy & Storytelling at Hexagon AB, where she has worked since 2019. Her previous roles include various positions in brand and marketing at Hexagon AB and Intergraph, spanning over a decade of experience in the field.
Current Role at Hexagon AB
Sarah Fordyce serves as the Vice President of Brand Strategy & Storytelling at Hexagon AB. She has held this position since 2019, contributing to the company's branding and storytelling initiatives in the Greater Atlanta Area. Her role focuses on developing and implementing strategies that enhance the brand's narrative and market presence.
Previous Experience at Hexagon AB
Prior to her current role, Sarah Fordyce worked at Hexagon AB in various capacities. She served as Executive Director of Brand, Communications & Events from 2012 to 2019, and as Director of Brand, Communications & Events from 2010 to 2012. Her tenure at Hexagon AB spanned a total of seven years, during which she played a key role in shaping the company's communication strategies.
Experience at Intergraph
Sarah Fordyce has a significant background with Intergraph, where she held multiple positions in the marketing department. She worked as a Graphic Designer from 2004 to 2006, then transitioned to Art Director from 2006 to 2008, and later served as Design Director from 2008 to 2010. Her experience at Intergraph contributed to her expertise in brand and design strategy.
Education and Expertise
Sarah Fordyce holds a Master of Arts in Design & Branding Strategy from Brunel University London, which she completed from 2007 to 2008. She also earned a Bachelor of Fine Arts in Graphic Design from the Savannah College of Art and Design, studying from 2000 to 2004. Her educational background supports her professional focus on branding and design.