Candace B
About Candace B
Candace B serves as the Women of Highmark Business Resource Group - Western PA Site Representative and Senior Community Affairs Analyst at Highmark Inc. since 2018, bringing extensive experience in marketing and community affairs from her previous roles at Comcast, CBS Radio, and TCI Media Services.
Work at Highmark
Candace B has been employed at Highmark Inc. since 2016, initially serving as a Community Affairs Analyst until 2018. She currently holds the position of Women of Highmark Business Resource Group - Western PA Site Representative, a role she has maintained for six years. In her capacity at Highmark Health, she also works as a Senior Community Affairs Analyst. Her contributions focus on community engagement and support for women's initiatives within the organization, reflecting her commitment to fostering an inclusive workplace.
Previous Experience in Marketing and Communications
Candace B has extensive experience in marketing and communications, primarily with Comcast. She served in various roles, including Regional Marketing Coordinator, Regional Marketing Communications Specialist, and Marketing Manager, from 2001 to 2011. Additionally, she worked as a Traffic Coordinator at CBS Radio from 1993 to 1996 and as a Production Coordinator at TCI Media Services from 1996 to 2001. Her diverse background in these positions has equipped her with strong organizational skills and the ability to adapt marketing strategies effectively.
Education and Expertise
Candace B studied at California University of Pennsylvania, where she earned a Bachelor of Science (B.S.) degree in Health and Wellness, Sport Management from 2014 to 2019. Her educational background supports her professional roles, particularly in community affairs and marketing. She possesses expertise in contract assets negotiation and is recognized for her detail orientation and organizational abilities, which contribute to her effectiveness in her current positions.
Career Progression and Skills
Candace B has demonstrated a high sense of urgency and performance excellence throughout her career, leading to progressive responsibilities in her roles. Her skills include troubleshooting, adaptability in marketing focus, and event tailoring for various products and services. This combination of skills and experience has enabled her to take on increasingly complex roles within Highmark and the broader marketing field.