Animikh Poddar
About Animikh Poddar
Animikh Poddar is a Product Marketing Analyst with expertise in developing content for Fortune 1000 companies in the finance sector. He has a background in Electrical and Electronics Engineering and has held various roles in marketing and writing since 2019.
Current Role as Product Marketing Analyst
Currently, Animikh Poddar serves as a Product Marketing Analyst at HighRadius, a position held since 2022. In this role, he develops thought-leadership content such as webinars, ebooks, blogs, and whitepapers aimed at Fortune 1000 companies within the finance sector. His responsibilities also include preparing presentation content for finance leaders attending order-to-cash conferences. He collaborates closely with sales and product management teams to provide insights into customer behavior and industry trends.
Previous Experience at HighRadius
Before his current role, Animikh Poddar worked at HighRadius as a Product Marketing Intern for three months in 2021 in Bhubaneswar, Odisha, India. He later transitioned to a full-time position as a Product Marketing Analyst, where he continued to focus on the finance domain. His experience at HighRadius has provided him with a strong foundation in product marketing strategies tailored for the finance industry.
Freelance Writing and Editing Career
Since 2019, Animikh Poddar has worked as a Freelance Writer, engaging in various writing and editing projects. His freelance work complements his expertise in product marketing, allowing him to develop diverse content that resonates with different audiences. This role has enabled him to refine his writing skills and adapt to various content formats.
Educational Background in Engineering
Animikh Poddar studied Electrical and Electronics Engineering at KiiT University, where he earned his B.Tech degree from 2018 to 2022. His educational background has equipped him with analytical skills and technical knowledge that are beneficial in his current role in product marketing, particularly in understanding complex technologies and their applications in finance.
Domain Research and Finance Advisory
In addition to his marketing responsibilities, Animikh Poddar conducts domain research focusing on the application of AI, ML, and Blockchain technologies within the finance industry. He acts as a finance advisor for clients in Europe and North America, recommending best practices for finance functions. His specialization in SaaS Receivables Management and Finance Transformation enhances his ability to provide valuable insights to clients.