Anu Thakur
About Anu Thakur
Anu Thakur is a Senior Product Marketing Analyst with a strong background in marketing and digital communication. She has held various roles in marketing and business development, demonstrating expertise in creating effective sales materials and managing support agencies.
Work at HighRadius
Anu Thakur currently serves as a Senior Product Marketing Analyst at HighRadius, a position she has held since 2023. In this role, she is responsible for managing product marketing strategies and initiatives. Her work involves creating effective marketing materials and conducting webinars and LinkedIn Live sessions to engage with audiences. Anu focuses on ensuring that all content aligns with brand guidelines and resonates with target markets.
Education and Expertise
Anu Thakur has a strong educational background in marketing and digital communication. She earned a Master's degree in Business Administration from Sri Balaji University, Pune, from 2017 to 2019. Additionally, she completed a Diploma in Digital Communication and Media/Multimedia at the Mudra Institute of Communication in 2022. Her expertise includes creative copywriting, storytelling, and managing support agencies such as SEO and PR.
Professional Background
Anu Thakur has accumulated diverse professional experience in marketing and business development. Prior to her current role at HighRadius, she worked as an Assistant Marketing Manager at Paxcom India (P) Ltd from 2021 to 2023. She also held the position of Business Development Executive at the same company from 2020 to 2021. Earlier in her career, she interned at Shriram Transport Finance Company Limited in 2018 and worked as an Associate Product Executive at blackNgreen from 2018 to 2020.
Skills and Specializations
Anu Thakur specializes in creating effective pitch and sales decks, utilizing her skills in creative copywriting and storytelling. She possesses a keen eye for detail and design, ensuring that all event content materials are polished. Anu is also passionate about team building and mentorship, aiming to integrate these elements into her career progression while actively managing various marketing initiatives.