Arjobi Gautam
About Arjobi Gautam
Arjobi Gautam is a Product Marketing Analyst at HighRadius, where he has worked since 2024. He has a background in Computer Engineering and has experience in market research, messaging strategies, and creating marketing materials.
Current Role as Product Marketing Analyst
Arjobi Gautam currently holds the position of Product Marketing Analyst at HighRadius, where he has been working for the past eight months. His role involves utilizing market research tools to enhance product marketing activities. He is responsible for crafting targeted messaging tailored to various personas and industries, which is a key component of effective product marketing. Additionally, he collaborates with campaign teams to design visual assets and provide content collateral that supports marketing initiatives.
Previous Experience at HighRadius
Prior to his current role, Arjobi Gautam worked at HighRadius in multiple capacities. He served as an Enterprise FTA with a focus on Learning and Development from 2022 to 2023 in Hyderabad, Telangana. Additionally, he worked as a Product Marketing Analyst in the Treasury department for five months in Bhubaneswar, Odisha, in 2022. His diverse experiences at HighRadius have contributed to his expertise in product marketing and market analysis.
Education and Expertise
Arjobi Gautam completed his Bachelor of Technology (BTech) in Computer Engineering at the Kalinga Institute of Industrial Technology (KIIT) from 2018 to 2022. His educational background has provided him with a strong foundation in technical skills that complement his marketing expertise. During his studies, he discovered a passion for product marketing, which led him to pursue opportunities in this field.
Skills in Product Marketing
Arjobi Gautam possesses a range of skills relevant to product marketing. He has experience in creating messaging strategies and conducting competitive analysis, which are essential for positioning products effectively in the market. His contributions to experiential events and marketing programs demonstrate his ability to engage audiences and deliver impactful marketing initiatives. He also excels in creating comprehensive marketing materials informed by thorough market research and analysis.