Priyanka Guha
About Priyanka Guha
Priyanka Guha is a Director of Customer Value at HighRadius, where she has worked since 2020. She has held various positions in corporate branding, insights, and brand planning across multiple organizations, including IMRB International and Ericsson.
Current Role at HighRadius
Priyanka Guha currently serves as the Director of Customer Value at HighRadius. She has held this position since 2020 and is based in Hyderabad, Telangana, India. In her role, she focuses on enhancing customer relationships and driving value through strategic initiatives.
Previous Experience at HighRadius
Prior to her current role, Priyanka Guha worked at HighRadius as the Director of Corporate Branding for a brief period in 2020. During her two-month tenure, she contributed to the company's branding strategies while based in Hyderabad, Telangana, India.
Professional Background in Insights and Branding
Priyanka Guha has extensive experience in insights and branding. She worked as an Insights Director at IMRB International from 2006 to 2011, where she spent five years in Bangalore. Additionally, she served as a Consumer Insights Professional at Ericsson from 2015 to 2017 and as Brand Planning Director at Orchard Advertising for six months in 2011.
Educational Background in Psychology
Priyanka Guha holds a Master's degree in Psychology from the University of Calcutta, which she completed from 2003 to 2005. She also earned a Bachelor of Arts in Psychology from Fergusson College, studying there from 2000 to 2003. Her educational background has equipped her with a strong foundation in understanding consumer behavior.
Early Education
Priyanka Guha completed her early education at La Martiniere for Girls. This institution provided her with a foundational education that preceded her higher studies in psychology.