Reshu Rathi
About Reshu Rathi
Reshu Rathi is a Content Manager with extensive experience in various marketing domains, including content marketing and lead generation. Currently, she works at HighRadius and has previously held positions at companies such as Netcore Solutions, Instamedia, LambdaTest, and Entropik Tech.
Work at HighRadius
Reshu Rathi has been employed at HighRadius as a Content Manager since 2023. In this role, she is responsible for overseeing content initiatives that align with the company's marketing goals. Her position is based in Hyderabad, Telangana, India, where she contributes to the development and execution of content strategies aimed at enhancing brand visibility and engagement.
Previous Experience in Marketing
Before joining HighRadius, Reshu Rathi held several positions in the marketing domain. She worked at Netcore Solutions as an Inbound Marketing Manager from 2019 to 2020, where she focused on strategies to attract and engage customers. Prior to that, she served as an Editor at Instamedia from 2010 to 2013, and as a Digital Marketing Manager at LambdaTest from 2020 to 2021. This diverse experience has equipped her with a comprehensive understanding of various marketing strategies.
Expertise in Content Marketing
Reshu Rathi specializes in content marketing strategies, particularly for the SaaS, tech, AI, and startup growth sectors. She possesses extensive knowledge in developing marketing strategies that enhance brand visibility and drive lead generation. Her expertise spans over a decade, allowing her to effectively tailor content initiatives to meet the unique needs of different industries.
Background in Digital Marketing
Reshu Rathi has accumulated over ten years of experience in various marketing domains, including content marketing, email marketing, product marketing, and lead generation. This background has provided her with a solid foundation in digital marketing practices, enabling her to adapt to the evolving landscape of the industry.
Current Role at Entropik Tech
In addition to her role at HighRadius, Reshu Rathi has been working as a Content Strategist at Entropik Tech since 2021. Based in Bangalore Urban, Karnataka, India, she focuses on developing content strategies that support the company's objectives and enhance its market presence.