Rinki Kathar
About Rinki Kathar
Rinki Kathar is a Product Marketing Analyst at HighRadius in Hyderabad, India, where she has worked since 2022. She has a background in social media marketing and has successfully led campaigns that increased followers and engagement.
Work at HighRadius
Rinki Kathar currently serves as a Product Marketing Analyst at HighRadius, a position she has held since 2022. In this role, she is responsible for developing targeted messaging that addresses customer pain points, leveraging her expertise in market research. Prior to her current position, she completed an internship at HighRadius from 2021 to 2022, where she contributed to various marketing initiatives. Her efforts in leading innovative social media campaigns resulted in a 25% growth in social media followers and a 40% increase in engagement.
Education and Expertise
Rinki Kathar possesses expertise in creating and implementing marketing campaigns across multiple social media platforms, including LinkedIn, Instagram, Facebook, and YouTube. Her skills include market research and strategic messaging development, which enable her to effectively connect with target audiences and address their specific needs. This background supports her current role in product marketing, where she applies her knowledge to enhance brand visibility and engagement.
Background
Before joining HighRadius, Rinki Kathar worked at BSNL LTD for one month in 2021 in Guwahati, Assam, India. Her early experience in the industry provided her with foundational knowledge in marketing and sales, which she later built upon during her internship at HighRadius. This diverse background has contributed to her current capabilities in product marketing.
Achievements
During her tenure at HighRadius, Rinki Kathar has achieved notable results, including a 25% increase in social media followers and a 40% boost in social media engagement. These accomplishments stem from her strategic approach to social media marketing and her ability to develop targeted messaging based on market research. Her contributions have positively impacted the company's online presence and customer interaction.