Tejas Manohar

Tejas Manohar

Cofounder And Co CEO @ Hightouch

About Tejas Manohar

Tejas Manohar is the co-founder and co-CEO of Hightouch, a prominent Data Activation platform, where he has worked since 2019. He previously held various engineering roles at Segment and has contributed to discussions on the future of marketing technology and data activation.

Work at Hightouch

Tejas Manohar serves as the Cofounder and Co-CEO of Hightouch, a company he co-founded in 2019. Hightouch specializes in Data Activation, allowing businesses to sync customer data from their data warehouses into essential business tools. Under his leadership, Hightouch has positioned itself as a key player in the Data Activation space, focusing on empowering business teams with data-driven insights. The platform enables marketers to operate on their data in a self-serve manner, enhancing marketing campaigns, sales leads, and customer support.

Experience at Segment

Tejas Manohar spent a significant portion of his early career at Segment, joining as one of the first ten engineers. He held multiple roles during his tenure, including Software Engineer, Tech Lead, and Engineering Manager from 2016 to 2019. His experience at Segment spanned over two years, where he contributed to the development of Customer Data Platforms (CDPs). His insights into the inefficiencies of traditional CDPs and Salesforce's offerings have influenced discussions in the industry.

Educational Background

Tejas Manohar was a Visiting Scholar at the University of California, Berkeley from 2016 to 2017. This role allowed him to engage in academic research and collaboration within the San Francisco Bay Area. His educational background has contributed to his expertise in data and technology, which he applies in his professional endeavors.

Previous Roles and Responsibilities

Before co-founding Hightouch, Tejas Manohar held various positions in the tech industry. He worked as a Software Engineer Intern at HubSpot in 2015 and as a Lead Engineer at Lottery.com (AutoLotto, Inc.) for eight months in the same year. He also served as a Regional Manager at StudentRND from 2014 to 2015. These roles provided him with a diverse set of experiences that shaped his understanding of technology and data management.

Thought Leadership in Data Activation

Tejas Manohar has been actively involved in discussions about the future of MarTech and data activation. He has written about the shortcomings of traditional Customer Data Platforms and advocates for the use of Composable CDPs. His insights and opinions on these topics contribute to the ongoing dialogue in the industry, positioning him as a thought leader in data activation strategies.

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