Heather Powell
About Heather Powell
Heather Powell is the Director of Integrated Marketing Solutions at HIMSS, with over 20 years of experience in sales and marketing, specializing in account-based marketing and demand generation.
Current Role at HIMSS
Heather Powell is the Director of Integrated Marketing Solutions at HIMSS, a role she has held since 2021 in Austin, Texas. In this capacity, she is responsible for guiding clients on leveraging data and technology to achieve their business and revenue goals. Her focus is on helping technology companies drive awareness, engagement, and consideration within the healthcare community.
Previous Experience at True Influence
Heather Powell served as the Sales Director at True Influence from 2020 to 2021 in the Austin, Texas Area. Her one-year tenure involved significant contributions to sales strategies and client engagement, enhancing the company's outreach and effectiveness in the market.
Background in Marketing and Sales
With over 20 years of experience in sales and marketing, Heather Powell specializes in account-based marketing, demand generation, and awareness strategy via digital media. She has consistently guided clients from various industries on how to effectively use data and technology to meet their business objectives.
Educational Background
Heather Powell attended Baylor University, where she studied Psychology and earned a Bachelor’s Degree. She also completed her high school education at Westlake. Her academic foundation has supported her extensive career in sales and marketing.