Carolyn Berghuys
About Carolyn Berghuys
Carolyn Berghuys is an Enrollment Marketing Manager at Hinge Health, specializing in growth marketing and digital health solutions. She has a diverse background in marketing roles across various companies, including Rare Beauty Brands and Virgin Pulse, and holds a Bachelor's degree in Marketing Management from Champlain College.
Current Role at Hinge Health
Carolyn Berghuys serves as the Enrollment Marketing Manager, Growth at Hinge Health since 2022. In this role, she focuses on growth marketing strategies aimed at increasing enrollment and engagement with Hinge Health's digital health solutions. Her work directly contributes to the company's mission of reducing musculoskeletal pain through innovative technology and clinical care integration. Hinge Health has raised $436 million in funding, reflecting the impact of its programs and marketing efforts.
Previous Experience at Rare Beauty Brands
Prior to her current role, Carolyn held multiple positions at Rare Beauty Brands. She served as the Marketing Manager for Patchology from 2017 to 2019 and later as the Senior Marketing Manager from 2019 to 2020. In 2020, she transitioned to the role of Assistant Brand Manager for Patchology. Her experience at Rare Beauty Brands involved developing marketing strategies and managing brand initiatives to enhance product visibility and market reach.
Marketing Background at Virgin Pulse
Carolyn Berghuys gained significant marketing experience at Virgin Pulse, where she worked in various roles from 2012 to 2017. She started as an Account Specialist, then became a Marketing Associate, and later advanced to Marketing Manager. Her tenure at Virgin Pulse allowed her to develop skills in client management and marketing strategy, working with major clients such as Boeing, Salesforce, and US Foods.
Educational Qualifications
Carolyn studied at Champlain College, where she earned a Bachelor's of Science in Marketing Management from 2006 to 2010. Her education included a diverse curriculum covering Art, History, French, International Studies, and Native Cultures. This academic background provided her with a well-rounded perspective that she applies in her marketing roles.
Expertise in Digital Health Solutions
Carolyn possesses expertise in reducing musculoskeletal pain through digital health solutions. She has a strong background in growth marketing and revenue generation strategies, along with skills in integrating advanced wearable technology with clinical care teams. Her focus on innovative marketing approaches supports the mission of improving health outcomes through technology.