Jessica Estrada
About Jessica Estrada
Jessica Estrada is a Growth Marketing Associate Manager at Hinge Health, where she develops rapid experimentation plans for effective go-to-market messaging. With a background in digital marketing and a degree in business administration, she has held various roles in marketing and education across several organizations.
Work at Hinge Health
Jessica Estrada currently serves as the Growth Marketing Associate Manager at Hinge Health, a position she has held since 2023. In this role, she has developed rapid experimentation plans to identify effective go-to-market messaging for Hinge Health's Enso product. Prior to her current role, she worked at Hinge Health in a growth marketing capacity from 2021 to 2023. Her contributions have focused on enhancing marketing strategies and improving product outreach.
Education and Expertise
Jessica Estrada holds a Bachelor of Arts in Business Administration with concentrations in Integrated Marketing Communications and Spanish from California Polytechnic State University, San Luis Obispo. She also studied Business Administration and Management at Universidad del País Vasco, where she achieved a Bachelor’s Degree in 2015. Estrada possesses expertise in various marketing automation platforms, including Hubspot, Iterable, Mailchimp, Constant Contact, and Salesforce.
Background
Jessica Estrada's professional background includes diverse roles in marketing and sales. She began her career as a Weekend Receptionist at Prudential Real Estate in 2012. She later worked as a Cashier/Sales Associate at DICK'S Sporting Goods in 2014. Her experience also includes positions at Matchfire, where she served as a Digital Account Coordinator and Project Coordinator, and at Iron Horse as a Senior Digital Marketing Associate. Her work spans from 2012 to 2021, primarily in the San Francisco Bay Area and San Luis Obispo.
Achievements
Jessica Estrada has authored articles on email engagement and social issues for platforms like Iron Horse and Matchfire. She has also worked on cause marketing campaigns focused on addressing domestic violence and education inequity. These initiatives reflect her commitment to leveraging marketing for social impact and community engagement.