Nicole Smith
About Nicole Smith
Nicole Smith serves as the Enrollment Marketing Manager at Hinge Health, a position she has held since 2022. With a background in marketing communications spanning over a decade, she has previously worked at notable companies such as UnitedHealthcare, Optum, and Medtronic.
Work at Hinge Health
Nicole Smith has been serving as the Enrollment Marketing Manager at Hinge Health since 2022. In this role, she is responsible for developing and executing marketing strategies to enhance enrollment processes. Her work focuses on optimizing communication and outreach efforts to engage potential participants effectively. Hinge Health specializes in providing digital health solutions for musculoskeletal conditions, and Smith's marketing initiatives contribute to the organization's mission of improving patient outcomes.
Previous Experience in Marketing
Prior to her current role, Nicole Smith held various marketing positions across several organizations. She worked at UnitedHealth Group as a Senior Client Marketing Communications Manager for OptumRx from 2020 to 2022. Before that, she was a Marketing Manager at UnitedHealthcare from 2016 to 2020. Her earlier experience includes two years as a Senior Marketing Communications professional at Optum from 2014 to 2016 and another two years in the same role from 2012 to 2014.
Background in Healthcare Marketing
Nicole Smith has a solid background in healthcare marketing, having worked at Medtronic in various capacities. She served as a Master Data Management professional from 2009 to 2012 and as a Marketing Campaigns Coordinator from 2007 to 2009. Her experience in these roles provided her with a comprehensive understanding of marketing strategies within the healthcare sector, which she has applied throughout her career.
Education and Expertise
Nicole Smith earned a Bachelor of Science (B.S.) in Marketing from the University of Phoenix. This educational background has equipped her with the foundational knowledge and skills necessary for her roles in marketing and communications. Her expertise spans various aspects of marketing, including client communications, campaign management, and enrollment strategies.