Shobhna Upadhyaya
About Shobhna Upadhyaya
Shobhna Upadhyaya serves as the Senior Vice President of People, Strategy, and R&D Operations at Hinge Health, where she has worked since 2023. With a strong background in business operations and strategy, she has held various leadership roles at LinkedIn and McKinsey & Company, and possesses expertise in digital advertising and market analysis.
Work at Hinge Health
Shobhna Upadhyaya serves as the Senior Vice President of People, Strategy, and R&D Operations at Hinge Health. She has held this position since 2023, contributing to the company's leadership team in the San Francisco Bay Area. In her role, she leads a team of 40 professionals and is part of a 10-person executive team. Her focus areas include overseeing people operations, shaping company strategy, and managing research and development operations.
Education and Expertise
Shobhna Upadhyaya holds a Bachelor of Technology (B.Tech.) from the Indian Institute of Technology, Delhi. She furthered her education with a Master of Science in Geomechanics from Stanford University and an MBA in Strategic Management, Finance, and Entrepreneurship from The University of Chicago Booth School of Business. Her expertise encompasses digital advertising, social media, SaaS, B2B/B2B2C marketplaces, demand and supply forecasting, market analysis, and product and go-to-market strategy.
Professional Background
Shobhna Upadhyaya has a diverse professional background with extensive experience in business operations and strategy. Prior to her current role at Hinge Health, she worked at LinkedIn for six years, where she progressed from Manager to Senior Director of Business Operations. She also held positions at URS Corporation as a Senior Engineer and Staff Engineer. Additionally, she worked at McKinsey & Company as an Engagement Manager and Associate, focusing on strategy consulting for tech-sector clients.
Achievements at LinkedIn
During her tenure at LinkedIn, Shobhna Upadhyaya played a significant role in scaling LinkedIn Marketing Solutions from a $500 million business to over $4 billion. This achievement was realized through collaboration with various departments, including product, engineering, sales, and marketing. Her leadership and strategic insight contributed to substantial growth in the company's marketing division.