Matthew Yu
About Matthew Yu
Matthew Yu serves as the Head of Marketing Operations at Hinge, bringing extensive experience from various roles in marketing and production across notable companies such as Nike and McCann New York.
Current Role at Hinge
Matthew Yu serves as the Head of Marketing Operations at Hinge, a position he has held since 2024. His role involves overseeing marketing strategies and operations to enhance user engagement and brand visibility. He works in a hybrid environment, balancing both remote and in-office responsibilities.
Previous Experience in Marketing and Production
Before joining Hinge, Matthew Yu accumulated extensive experience in marketing and production roles. He worked as a Creative Operations Manager at Hinge from 2022 to 2024. His previous positions include Integrated Producer at 72andSunny, Digital Producer at McCann New York, and Strategy + Account Lead at ICONOCLAST. He also served as a Lead Studio Creative Producer at Terraformation Inc. and held various roles at Nike, including NRG Brand Specialist and Digital Specialist.
Educational Background
Matthew Yu studied at Rutgers University, where he earned a Bachelor of Arts (B.A.) in Journalism and Media Studies from 2009 to 2013. He completed his education at East Brunswick High School prior to attending university.
Career Timeline
Matthew Yu's career began with an internship at Billionaire Boys Club & Ice Cream LLC from 2011 to 2012. He progressed through various roles in the marketing and production sectors, including positions at Nike, Saatchi & Saatchi, and The Madbury Club. His career has spanned multiple companies and roles, showcasing his versatility in the industry.