Carlos Guedes
About Carlos Guedes
Carlos Guedes is a Design Principal specializing in Visual Systems at hipages in Sydney, Australia. He has extensive experience in leading design teams and has worked with notable brands while receiving numerous accolades for his contributions to the field.
Work at hipages
Carlos Guedes has been serving as the Design Principal - Visual Systems at hipages since 2021. In this role, he focuses on leading design initiatives and developing visual systems that enhance user experience. His work contributes to the overall design strategy of the company, which operates in the home services sector in Australia. Carlos's expertise in visual design and user experience plays a crucial role in shaping the digital offerings of hipages.
Previous Experience in Design Leadership
Carlos Guedes has held various significant roles in design leadership prior to his current position. He worked as Design Lead at Special Broadcasting Service (SBS) Australia from 2019 to 2021, where he directed design projects for broadcast media. Before that, he was the Creative & Design Director at Mirum Agency in Sydney from 2017 to 2019. His earlier roles include Creative Director at Wiz Interactive from 1999 to 2004 and at Isobar in Lisbon from 2007 to 2012, showcasing his extensive background in digital and creative design across different regions.
Education and Expertise
Carlos Guedes has a solid educational background in design and human-centered principles. He studied Communication Design at IADE - Creative University, earning a Licentiate degree from 1992 to 1997. He furthered his education by completing a UX Design course at General Assembly in 2016 and studying Human-Centered Design at IDEO & Acumen Academy in 2020. His educational pursuits enhance his ability to create user-centric digital experiences, a specialization he is known for in his professional career.
Achievements in Design Awards
Carlos Guedes has received recognition for his work in design, accumulating a total of 73 accolades from prestigious awards, including Cannes Lions and The One Show. His contributions to the field have been acknowledged through various awards that highlight his creativity and impact in design. Additionally, he has served as a jury member for international awards such as The Webby Awards and The New York Festivals, reflecting his expertise and standing in the design community.
Collaboration with Global Brands
Throughout his career, Carlos Guedes has collaborated with globally recognized brands such as Adidas, Disney, and Coca-Cola. His role in these collaborations involved contributing to their design and creative strategies, showcasing his ability to work on high-profile projects that require innovative design solutions. This experience has allowed him to apply his skills in diverse contexts and enhance his portfolio in the design industry.