Carolin Sternberg Heyze

Carolin Sternberg Heyze

Senior Brand Manager @ hipages

About Carolin Sternberg Heyze

Carolin Sternberg Heyze is a Senior Brand Manager with extensive experience in marketing, currently working at hipages in Sydney, Australia. She holds a Bachelor of Business Administration from the University of the Sunshine Coast and a Bachelor of Arts from the University of Applied Sciences Fulda, and has previously held marketing roles at Coca-Cola Europacific Partners and Key Sun Laboratories.

Current Role at hipages

Carolin Sternberg Heyze serves as a Senior Brand Manager at hipages, a role she has held since 2021. Based in Sydney, New South Wales, Australia, she focuses on enhancing brand visibility and customer engagement. Her responsibilities include developing and implementing marketing strategies that align with the company's objectives. She advocates for customer-centric approaches, ensuring that every touchpoint is optimized to deliver value to both customers and the business.

Previous Experience at Coca-Cola Europacific Partners

Carolin has held multiple positions at Coca-Cola Europacific Partners. From 2019 to 2021, she worked as the Marketing Manager for Neverfail Spring Water in North Sydney, New South Wales. Prior to that, she was the Customer Marketing Manager for Brand Development for Neverfail from 2018 to 2019. Her experience at Coca-Cola Europacific Partners contributed to her understanding of brand management and customer marketing strategies.

Experience at Key Sun Laboratories

Carolin worked at Key Sun Laboratories from 2012 to 2018, where she advanced through several roles. She began as a Brand Assistant and progressed to Brand Manager and then to Senior Brand Manager. Over her four years in senior roles, she developed and executed marketing strategies that enhanced brand presence in the market. Her tenure at Key Sun Laboratories provided her with extensive experience in brand management and marketing operations.

Educational Background in Marketing

Carolin holds a Bachelor of Business Administration (BBA) in Marketing from the University of the Sunshine Coast, where she studied from 2008 to 2009. Additionally, she earned a Bachelor of Arts (BA) in Marketing from the University of Applied Sciences Fulda, completing her studies from 2006 to 2010. Her educational background has equipped her with a solid foundation in marketing principles and strategies.

Marketing Expertise and Approach

With over 8 years of hands-on experience in marketing, Carolin possesses a strategic mindset that emphasizes testing small ideas while thinking big. She is known for her proactive approach and can-do attitude, which drives her success in various marketing initiatives. Her focus on customer-centric strategies enables her to enhance both customer satisfaction and business outcomes.

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