Elena Atanassova

Elena Atanassova

Sales Operations Director, Platinum Accounts @ Hitachi Vantara

About Elena Atanassova

Elena Atanassova serves as the Sales Operations Director for Platinum Accounts at Hitachi Vantara in Dubai, United Arab Emirates. With extensive experience in sales operations across multiple high-tech companies, she focuses on operational excellence and customer experience.

Work at Hitachi Vantara

Elena Atanassova has been serving as the Sales Operations Director for Platinum Accounts at Hitachi Vantara since 2020. Based in Dubai, United Arab Emirates, she has effectively utilized data insights to enhance sales operations. Her role involves embedding operational excellence and improving deal velocity within the organization. At Hitachi Vantara, she has demonstrated her ability to thrive in a fast-paced, matrixed high-tech environment, showcasing her adaptability and leadership skills.

Previous Experience in Sales Operations

Before her current position at Hitachi Vantara, Elena Atanassova held various roles in sales operations across multiple companies. She worked at Microsoft as a Readiness and Sales Operations Manager from 2006 to 2010. Following that, she served as Sales Operations Director for EMEA Emerging Markets at Hitachi Vantara from 2016 to 2020. Her experience also includes working at SAP as a Business Operations Principal from 2010 to 2014 and at Oracle as Systems Business Operations Manager for MENA and EA from 2014 to 2015.

Background in Business and Operations

Elena Atanassova began her career at Nestle, where she worked as a Treasury Specialist from 2001 to 2004 and later as an Export Manager from 2004 to 2005. Her educational background includes a Master's degree in Business Administration from Erasmus University Rotterdam and Sofia University ‘St. Kliment Ohridski’. This combination of academic and professional experience has equipped her with strong technical expertise and business aptitude.

Commitment to Customer Experience

In her roles, Elena Atanassova has consistently focused on delivering an excellent customer experience. Her commitment to customer satisfaction is evident in her strategic approach to sales operations. She aims to ensure that operational processes align with customer needs, thereby enhancing overall service delivery and client relationships.

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