Jennifer Thompson
About Jennifer Thompson
Jennifer Thompson serves as the Senior Manager of Global Digital Campaigns at Hitachi Vantara, where she has worked since 2019. With extensive experience in digital marketing and a strong background in B2B/SaaS product marketing, she has held various leadership roles across multiple organizations.
Work at Hitachi Vantara
Jennifer Thompson has been serving as the Senior Manager of Global Digital Campaigns at Hitachi Vantara since 2019. In this role, she is responsible for overseeing digital marketing strategies and campaigns on a global scale. Her work involves managing various digital initiatives aimed at enhancing brand visibility and engagement. Based in Englewood, Colorado, she has contributed to the company's marketing efforts for five years, focusing on digital advertising and campaign performance.
Previous Experience in Digital Marketing
Prior to her current position, Jennifer Thompson held several roles in digital marketing. She worked at QuantumPM, Inc as a Digital Content Manager from 2006 to 2014, where she managed digital content strategies for eight years. Following that, she joined WOW! Internet, Cable & Phone, where she served as Manager of Digital Marketing from 2016 to 2018 and then as Senior Manager of Digital Innovation & Experience from 2018 to 2019. Additionally, she worked as Digital Marketing Lead at Leidos from 2015 to 2016 and held a position as Creative Services Manager at ThinkTank Collaborative Process Software in 2014.
Education and Expertise
Jennifer Thompson holds a Bachelor of Fine Arts (B.F.A.) degree from the University of Colorado Denver. She also pursued continuing education at the Art Institute of Colorado in 2012. Her educational background supports her expertise in digital advertising, B2B/SaaS product marketing, and demand marketing strategy. She demonstrates proficiency in vendor management, budget oversight, and forecasting, which are critical skills in her current and previous roles.
Leadership and Skills
Jennifer Thompson possesses strong leadership and team supervision skills. She has a proven track record of meeting program KPIs and supporting strategic initiatives. Her problem-solving abilities contribute to her effectiveness in managing digital campaigns and marketing strategies. She has developed a comprehensive understanding of the digital marketing landscape, enabling her to lead teams effectively and drive successful marketing outcomes.