Ravesha Bakshi
About Ravesha Bakshi
Ravesha Bakshi is a Senior Marketing Manager at Hitachi Vantara, with extensive experience in various marketing roles across multiple companies in India. She holds multiple degrees in business and marketing, and she specializes in integrating social media strategies and data analytics into her marketing practices.
Work at Hitachi Vantara
Ravesha Bakshi has been serving as a Senior Marketing Manager at Hitachi Vantara since 2020. In this role, she focuses on Global Solutions & Innovation, contributing to the company's marketing strategies and initiatives. Her responsibilities include developing and executing strategic marketing and communication programs that align with the company's goals.
Previous Experience in Marketing
Prior to her current role, Ravesha Bakshi held several positions in marketing and client servicing. She worked at Dun & Bradstreet as an Assistant Manager in Client Servicing for 9 months in 2007. From 2012 to 2017, she served as Group Manager for Global Campaigns at Capgemini, where she managed marketing campaigns on a global scale. Additionally, she was a Manager of Client Relationships at Randstad India from 2003 to 2007.
Education and Expertise
Ravesha Bakshi has a strong educational background in business and marketing. She studied Business Administration and Management at YWCA and earned a Post Graduate Diploma in Marketing Management from the Institute of Management Technology, Ghaziabad. She also completed an Advanced Programme in AI-Powered Marketing at the Indian Institute of Management, Calcutta. Her studies include a Certificate Course in Sales & Marketing from the Indian Institute of Technology, Delhi, and a Masters of Business Economics from Annamalai University.
Skills in Marketing and Analytics
Ravesha Bakshi possesses expertise in various marketing domains, including Business2Business, Business2Consumer, and Business2Society market segments. She is proficient in integrating social media strategies to enhance brand presence and engagement. Her skills extend to analytics ascendance, where she leverages data analytics to inform and drive marketing strategies. Additionally, she employs a design thinking approach to her work, focusing on innovative solutions.
Interest in Emerging Technologies
Ravesha Bakshi has a strong interest in emerging technologies and futuristic marketing. This interest shapes her strategic approach to marketing, allowing her to stay ahead of trends and incorporate innovative practices into her work. Her focus on integrating technology into marketing strategies enhances her effectiveness in her current role.