Michelle Wallace
About Michelle Wallace
Michelle Wallace is a Senior Product Marketing Manager at Hiya Inc. with a diverse background in marketing roles at various companies, including LevelTen Energy, DataRobot, and Amazon.
Current Role at Hiya Inc.
Michelle Wallace is currently serving as Senior Product Marketing Manager at Hiya Inc. She has been in this role since 2022, where she is responsible for managing product marketing strategies that align with the company's goals. Hiya Inc. specializes in services and products that enhance call efficiency and security for mobile carriers, providing a core platform for her to utilize her expertise in product marketing.
Previous Experience at LevelTen Energy
From 2021 to 2022, Michelle Wallace worked as a Product Marketing Manager at LevelTen Energy in Seattle, Washington. During her 6-month tenure, she focused on marketing strategies that supported the company's vision for energy transformation and sustainability through innovative technology solutions. She was instrumental in deploying targeted marketing campaigns and collaborating with cross-functional teams to drive product awareness and adoption.
Experience at DataRobot
Michelle Wallace had multiple stints at DataRobot. Initially, she served as Marketing Manager for Algorithmia from 2020 to 2021. In this role, she spent 11 months focusing on promotional strategies for Algorithmia's machine learning and AI products. Subsequently, she worked as Marketing Manager in 2021 for a brief period of 2 months, concentrating on broader aspects of DataRobot's marketing initiatives, ensuring alignment with the dynamic technological landscape.
Roles at Amazon
Michelle Wallace held significant marketing positions at Amazon. From 2019 to 2020, she was the Editorial Manager for Amazon Alexa Developers, overseeing content strategies that engaged developers in the Alexa ecosystem. Prior to this, she was a Marketing Manager for Amazon Advertising from 2018 to 2019, where she developed marketing campaigns to enhance the visibility and effectiveness of Amazon's advertising services. These roles provided her with in-depth experience in digital marketing and content management.
Early Career at Tableau Software
Michelle Wallace had a comprehensive career progression at Tableau Software. Starting as a Product Marketing Assistant from 2013 to 2015, she advanced to Product Marketing Coordinator, Senior Product Marketing Coordinator, and finally, Marketing Automation Specialist by 2018. Over these years, she contributed to various product marketing initiatives, honing her skills in automation, strategic planning, and cross-team collaboration, which set a firm foundation for her later roles in the industry.
Educational Background
Michelle Wallace attended Western Washington University, where she earned a BA in English Literature with a minor in Astronomy from 2008 to 2012. Her education provided a strong liberal arts foundation that has been beneficial in her marketing career. Additionally, she pursued further studies at the Product Marketing Alliance in 2022 for 11 months, enhancing her knowledge and skills specific to product marketing.
Webinar Participation
On November 21st, 2023, Michelle Wallace participated in a live webinar where she discussed mobile carriers in Canada and consumer trust in the voice channel. Her insights contribute to the ongoing conversations about telecommunications and customer relationship management, reflecting her expertise and active engagement in industry dialogues.