Emily Ferguson
About Emily Ferguson
Emily Ferguson is a Client Services Manager with extensive experience in marketing and brand management. She has held various roles in notable companies, including Barrett-Jackson Auction Company and Macerich, and has developed strategies to enhance brand visibility and client engagement.
Current Role at HLK
Emily Ferguson serves as the Client Services Manager at HLK, a position she has held since 2021. In this role, she is responsible for managing client relationships and ensuring the delivery of high-quality services. Her focus is on enhancing client satisfaction and fostering long-term partnerships. Emily's experience in client services contributes to the overall success of HLK's projects and initiatives.
Previous Experience at Barrett-Jackson Auction Company
Emily Ferguson worked as a Marketing Specialist at Barrett-Jackson Auction Company from 2014 to 2016. During her tenure, she contributed to marketing efforts that promoted the company's auctions and events. Her role involved developing marketing materials and strategies to engage potential clients and enhance brand recognition in the automotive auction industry.
Professional Background in Marketing
Emily has a diverse background in marketing, having held various positions that have shaped her expertise. She was the Senior Brand Manager at Hat Club for 10 months in 2020 to 2021, where she focused on brand development. Prior to that, she served as the Corporate Marketing Manager at Macerich from 2016 to 2020, overseeing marketing strategies in the Phoenix, Arizona Area. Her early career included roles such as Marketing Assistant at Mountainside Fitness and Public Relations Intern at Big Brothers Big Sisters.
Education and Expertise in Public Relations
Emily Ferguson earned her Bachelor of Science degree in Public Relations and Advertising from Northern Arizona University, completing her studies from 2008 to 2012. Her academic background laid the foundation for her career in marketing and client services. She has developed expertise in field marketing and content strategy, which has allowed her to enhance brand visibility and client engagement across various platforms.
Skills in Digital Marketing and Social Media
Emily has demonstrated skills in integrating social media strategies with digital marketing campaigns. Her ability to develop and implement content strategies has played a significant role in boosting client engagement. This expertise has been pivotal in her various roles, allowing her to contribute effectively to brand growth and market presence.