Lauren Velasco
About Lauren Velasco
Lauren Velasco is a Strategic Communications Manager at HLK, where she has worked since 2022. She has a background in journalism and public relations, with experience at NBC News, KTVI FOX 2, and Common Ground Public Relations.
Current Role at HLK
Lauren Velasco serves as the Strategic Communications Manager at HLK, a position she has held since 2022. In this role, she focuses on developing and implementing communication strategies that enhance the visibility and reputation of the organization. Her expertise in media relations, content development, and social media strategy supports HLK's objectives in various sectors.
Previous Experience in Media and Communications
Lauren Velasco has a diverse background in media and communications. She worked as a TODAY Show Fellow at NBC News in 2018, where she gained experience in a high-profile news environment. Additionally, she interned at KTVI FOX 2 and KSDK - 5 On Your Side, contributing to news production and reporting. Her role as a Midwest Bureau Intern at NBC News further solidified her skills in broadcast journalism.
Education and Expertise
Lauren Velasco holds a Bachelor of Science degree in Journalism from Northwestern University, where she studied from 2017 to 2019. She also studied at Drake University and participated in a study abroad program at Istituto Lorenzo de' Medici. Her academic background complements her professional expertise in media relations, content development, and strategic communications.
Achievements in Public Relations
During her tenure at Common Ground Public Relations, Lauren Velasco contributed to media relations efforts that led to features in major publications, including The Wall Street Journal, Forbes, and The Washington Post. She developed successful communications plans for clients across various industries, including healthcare, tourism, and higher education, demonstrating her ability to tailor strategies to meet client needs.
Internship and Early Career Experience
Lauren Velasco's early career includes several internships that provided foundational experience in journalism and communications. She interned at the College of American Pathologists and served as a Summer Intern at WHO-HD, where she reported on the 2016 Iowa Caucus. These roles contributed to her understanding of the media landscape and equipped her with essential skills for her subsequent positions.