Mike Sundet
About Mike Sundet
Mike Sundet serves as the Senior Vice President of Health at HLK, bringing over 20 years of experience in marketing and brand management, particularly in the beverage industry. He previously held leadership roles at Anheuser-Busch InBev and Momentum Worldwide, where he specialized in sports and entertainment marketing.
Current Role at HLK
Mike Sundet serves as the Senior Vice President of Health at HLK, a position he has held since 2020. In this role, he focuses on developing and implementing health-related marketing strategies. His leadership is directed towards enhancing the organization's performance in the health sector, leveraging his extensive background in marketing and brand management.
Previous Experience at Anheuser-Busch
Mike Sundet has a significant history with Anheuser-Busch, where he held various positions over a span of more than a decade. He served as Vice President of Bud Light Marketing from 2008 to 2013, and prior to that, he was the Senior Director of Innovation from 2006 to 2008. His tenure also included roles as Marketing Research Manager and Brand Manager for Michelob ULTRA and Budweiser, contributing to the brand's marketing strategies and research initiatives.
Experience at Momentum Worldwide
From 2015 to 2019, Mike Sundet worked at Momentum Worldwide as the Senior Vice President and North America Director of Sports & Entertainment. In this capacity, he led initiatives that integrated sports and entertainment marketing, further enhancing brand visibility and engagement for various clients.
Educational Background
Mike Sundet earned a Bachelor of Science degree in Business from Truman State University, where he studied from 1987 to 1991. He furthered his education by obtaining a Master's degree in Market Research from the University of Georgia's Terry College of Business in 1993. This academic foundation has supported his extensive career in marketing and brand management.
Leadership and Expertise
With over 20 years of experience, Mike Sundet is recognized for his expertise in planning and executing marketing strategies for leading brands. He is known for building high-performing teams in brand management, research, and sports marketing. His leadership style emphasizes relationship-building and the development of sustainable initiatives to enhance organizational performance.