Jessica Uehran
About Jessica Uehran
Jessica Uehran is a Digital Marketing Manager with a Bachelor’s Degree in Arts and Technology from The University of Texas at Dallas. She has a strong background in digital marketing, having implemented strategies that significantly improved lead conversion times and reduced email opt-out rates.
Work at Homecare Homebase
Jessica Uehran has been employed at Homecare Homebase since 2013, initially serving as a Software Technician Lead until 2018. She transitioned to the role of Digital Marketing Coordinator from 2018 to 2021. In 2021, she was promoted to Digital Marketing Manager, a position she currently holds. In her role, she has focused on enhancing marketing strategies and improving communication methods across departments.
Education and Expertise
Jessica Uehran earned her Bachelor’s Degree in Arts and Technology with a concentration in Animation from The University of Texas at Dallas, studying from 2010 to 2013. Her educational background has equipped her with skills applicable to both digital marketing and design, which she has effectively utilized in her professional roles.
Background
Before her tenure at Homecare Homebase, Jessica worked at Daktronics in Brookings, SD, as a Designer and Event Planner from 2006 to 2013. She also participated in the Walt Disney World College Program in 2010, gaining experience in a high-profile service environment. This diverse background has contributed to her capabilities in marketing and event planning.
Achievements
In her current role as Digital Marketing Manager, Jessica has implemented strategies that significantly reduced the conversion time for Marketing Qualified Leads (MQLs) from 192 days to 49 days. She has also achieved a 26% decrease in email opt-out rates through improved communication methods and has increased demo form submissions by 22.5% through targeted digital marketing initiatives.