Ashby Maxim
About Ashby Maxim
Ashby Maxim is the Manager of Paid Social at Homestead Studio, bringing extensive experience in digital marketing and communications. With a background in psychology and a passion for helping others reach their potential, he has worked in various roles focused on social media management, diversity, and inclusion.
Current Role at Homestead Studio
Ashby Maxim serves as the Manager of Paid Social at Homestead Studio, a position he has held since 2024. In this role, he is responsible for overseeing paid social media strategies, ensuring effective communication and implementation of campaigns. His expertise in digital marketing and eCommerce supports the studio's objectives in reaching target audiences and enhancing brand visibility.
Previous Experience at Nike
Prior to his current role, Ashby Maxim worked at Nike as a Communications, Engagement & Change Management Strategist from 2022 to 2024 in Beaverton, Oregon. His responsibilities included developing strategies for effective communication and engagement within the organization, focusing on change management processes to facilitate smooth transitions.
Educational Background
Ashby Maxim earned a Bachelor of Arts in Psychology from Christopher Newport University, completing his studies from 2010 to 2014. He further pursued a Master of Arts in Teaching, also at Christopher Newport University, from 2014 to 2015. Additionally, he obtained a Digital Marketing Strategies Certificate from Portland State University in 2018, enhancing his marketing expertise.
Skills and Expertise
Ashby possesses a diverse skill set that includes public speaking, eCommerce, digital marketing, leadership coaching, and organizational learning. He is adept at breaking down complex topics into clear communication, which aids in understanding and adoption across various teams and organizations. His experience in team strengthening and change management further supports his capabilities in driving organizational success.
Career Progression and Roles
Throughout his career, Ashby Maxim has held various roles that contributed to his professional development. He worked at Logical Position in multiple capacities, including Manager of Paid Social Client Services Strategy and Client Success Manager Team Lead, from 2020 to 2022. He also served on the Diversity Equity & Inclusion Council at Logical Position, highlighting his commitment to fostering inclusive environments.