Michael Willig
About Michael Willig
Michael Willig serves as the Vice President of Sales at Honey Stinger, a position he has held since 2022. He has extensive experience in sales and marketing roles across various companies, including WhiteWave Foods, PROBAR LLC, and Rudi's Organic Bakery.
Current Role at Honey Stinger
Michael Willig serves as the Vice President of Sales at Honey Stinger, a position he has held since 2022. In this role, he is responsible for leading the sales strategy and driving revenue growth for the company. His experience in the food industry contributes to his effectiveness in this position, as he leverages his background in sales management and trade marketing.
Previous Experience at WhiteWave Foods
Michael Willig worked at WhiteWave Foods for a total of five years in two different roles. He served as the Trade Marketing Manager from 2006 to 2007, followed by his role as Regional Business Manager from 2007 to 2011. His responsibilities included managing trade marketing initiatives and overseeing regional sales operations.
Sales Leadership at PROBAR LLC
Willig held the position of Director of Sales at PROBAR LLC from 2015 to 2018. Based in Golden, Colorado, he directed sales efforts and contributed to the company's growth during his tenure. His leadership in this role was instrumental in enhancing PROBAR's market presence.
Educational Background in Finance and Engineering
Michael Willig studied at the University at Buffalo School of Management, where he earned a Bachelor of Science in Finance from 1997 to 1999. Prior to that, he attended Purdue University, focusing on Civil Engineering from 1994 to 1997. His educational background provides a strong foundation for his career in sales and business management.
Career Progression at Mondelēz International
Willig began his career at Mondelēz International, where he worked for seven years in various roles. He started as a Financial Management Trainee from 1999 to 2000, then transitioned to Area Business Analyst from 2000 to 2006. His experience at Mondelēz equipped him with valuable skills in financial analysis and business strategy.