Kaitlyn Johnson
About Kaitlyn Johnson
Kaitlyn Johnson is a Project Manager at Hoodoo Digital, where she oversees campaign execution for clients such as USPS. She holds a Bachelor's Degree in Marketing from Weber State University and has previous experience with companies like Utah Jazz and Fieldstone Homes.
Work at Hoodoo Digital
Kaitlyn Johnson has been employed at Hoodoo Digital as a Project Manager since 2021. In this role, she oversees the execution and delivery of campaigns specifically for USPS. Her responsibilities include writing Statements of Work (SOWs) and assumptions for clients. Johnson employs agile methodology to plan and monitor client budgets. She also delivers various assets such as landing pages, infographics, social kits, emails, and direct mailers. Additionally, she collaborates with trans-disciplinary teams that encompass strategy, UX, creative, production, motion graphics, development, and quality assurance.
Education and Expertise
Kaitlyn Johnson studied at Weber State University, where she earned a Bachelor’s Degree in Marketing from 2013 to 2016. This educational background has equipped her with the skills necessary for her career in project management and marketing. Her expertise includes managing project execution, budget planning, and delivering marketing assets. Johnson's academic foundation supports her professional capabilities in overseeing complex campaigns.
Background
Before joining Hoodoo Digital, Kaitlyn Johnson held several positions that contributed to her professional development. She worked as a Project Marketing Specialist at Fieldstone Homes from 2016 to 2018, where she focused on project marketing initiatives. Prior to that, she was a Marketing Intern at Weber State University's Parson Construction Management Technology Department for two months in 2016. Johnson also gained experience working for the Utah Jazz as part of Cyprus Interactive for six months in 2014-2015.
Previous Campaign Management Experience
Kaitlyn Johnson has managed the execution and delivery of campaigns for notable clients such as Fitbit, Hitachi, and Microsoft. This experience has enhanced her project management skills and her ability to work with high-profile brands. Her role in these campaigns involved coordinating various aspects of project delivery and ensuring that client needs were met effectively.