Kris Marich
About Kris Marich
Kris Marich is a Research Leader at Hotel Engine, specializing in design research with a focus on sense-making and storytelling. With a diverse background in user experience and design across various companies, Marich has developed expertise in aligning teams to address customer needs and enhance product design.
Work at Hotel Engine
Kris Marich has been serving as the Research Leader at Hotel Engine since 2023. In this role, he focuses on leading research initiatives that enhance the company's understanding of customer needs and improve service offerings. His expertise in sense-making and storytelling is integral to the research processes at Hotel Engine.
Education and Expertise
Kris Marich holds a Bachelor of Arts in Communications and Photography from Purdue University. He is currently pursuing a Master of Design with a focus on Human-centered Design Planning at the Institute of Design. His expertise includes aligning cross-disciplinary teams, customer journey mapping, and facilitating workshops aimed at collaborative problem-solving in design projects.
Background
Kris Marich has a diverse professional background in design research and user experience. He worked at Ford Motor Company as Design Research Lead from 2021 to 2023. Prior to that, he held various positions at companies such as Lyft, UserTesting, and Expedia Group, where he contributed to user experience research and design. His early career included roles at AAA and Yahoo, where he gained foundational experience in interaction design.
Achievements
Throughout his career, Kris Marich has specialized in design research and user experience. He has successfully managed teams and projects that prioritize customer needs, utilizing techniques such as customer journey mapping. His role as a Problem Solver at Tipping Point Community and as a User Experience Design Instructor at General Assemb.ly further highlights his commitment to social impact and education in design.