Shauna Banning
About Shauna Banning
Shauna Banning is the Field Programs Manager at Hotel Engine, where she has worked since 2023. With a background in sales enablement and strategic program management, she previously held positions at Outreach, enhancing sales processes and developing multi-channel sales playbooks.
Work at Hotel Engine
Shauna Banning has been serving as the Field Programs Manager at Hotel Engine since 2023. In this role, she focuses on managing field programs that enhance the company's operational efficiency and sales performance. Her responsibilities include developing strategies that align with the company's objectives and drive revenue growth.
Previous Experience at Outreach
Prior to her current position, Banning worked at Outreach for three years, from 2020 to 2023, as the Account-Based Marketing (ABM) Manager. She also held the position of Field Programs & Event Coordination Manager at Outreach from 2019 to 2022. Her experience at Outreach contributed to her expertise in sales activations and enablement strategies.
Sales Expertise and Program Management
Banning specializes in improving sales processes through strategic program management. She has developed multi-channel sales playbooks aimed at enhancing conversion rates from lead to booking. Her focus on sales activations and enablement strategies plays a significant role in optimizing revenue for the organizations she has worked with.
Educational Background
Shauna Banning studied at Northern Illinois University, where she earned a Bachelor of Science degree in Communications from 1997 to 2001. This educational background has provided her with a strong foundation in effective communication, which is essential in her roles within sales and program management.
Early Career at Outreach.io
Banning began her career at Outreach.io as a Market Development Representative from 2017 to 2018 in the Greater Seattle Area. This role allowed her to gain initial experience in sales and market development, setting the stage for her subsequent positions at Outreach.