Kristina Headrick
About Kristina Headrick
Kristina Headrick is a Social Media Marketing Specialist and Copywriter currently working at Hotwire since 2022. She has extensive experience in content creation across various industries, including wellness and technology, and has held several roles in marketing and copywriting over the past decade.
Work at Hotwire
Kristina Headrick has been employed at Hotwire since 2022, serving as a Social Media Marketing Specialist and Copywriter. In this role, she focuses on developing engaging content and strategies to enhance the company's social media presence. Her expertise in crafting well-researched content is utilized to connect with audiences across various platforms.
Previous Experience in Social Media and Copywriting
Before joining Hotwire, Kristina worked at Salesforce as a Copywriter and Social Media Strategist for eight months in 2021 to 2022. She also held positions at Noom Inc. and Love Wellness as a Copywriter, contributing to content creation and social media strategies. Her freelance work spanned a decade, where she provided copywriting and social media consulting services.
Background in Marketing and Communications
Kristina has a diverse background in marketing and communications. She worked as a Marketing Manager at METAx LLC for one year and as a Music Publicist at Sacks & Co for another year. Additionally, she served as an Account Executive at RVA Magazine, where she gained experience in client relations and media outreach.
Education and Expertise
Kristina earned a Bachelor of Arts in History from the University of Virginia, where she studied from 2007 to 2011. Her education laid the foundation for her career in content creation and marketing. She specializes in producing engaging content across various industries, including wellness, tech, lifestyle, the arts, and travel.
Yoga and Meditation Teaching
In addition to her marketing career, Kristina has been a Yoga and Meditation teacher at Primary since 2018. She teaches movement and meditation at corporate retreats and co-working spaces, focusing on promoting healthier and more mindful workplaces. Her experience in wellness complements her marketing expertise, allowing her to create holistic content strategies.