Julie Candelon
About Julie Candelon
Julie Candelon is a Brand and Marketing Advisor with extensive experience in demand generation and B2B marketing. She has held various roles in notable companies and currently serves as a Fractional CMO at JM@rketing and a Global Advisor at How Women Lead.
Work at How Women Invest
Julie Candelon serves as a Limited Partner at How Women Invest, a role she has held since 2021. In this capacity, she contributes to the organization's mission of empowering women in investment and finance. Her involvement reflects her commitment to supporting initiatives that promote gender equity in the investment landscape.
Current Role at JM@rketing
Julie Candelon has been with JM@rketing since 2009, where she holds multiple roles including Fractional CMO, VP of Demand Generation, and Professional Speaker/Trainer specializing in B2B Marketing and Demand Generation. She oversees the design, development, and operations of web and digital marketing activities, focusing on driving quality traffic and generating leads for various clients.
Previous Experience at Hewlett Packard Enterprise
Julie Candelon worked at Hewlett Packard Enterprise as a Corporate Marketing Communication Specialist in the Telecom Software Division from 2001 to 2002. In this role, she contributed to marketing communications strategies that supported the division's objectives and initiatives.
Education and Expertise
Julie Candelon studied at SKEMA Business School, where she earned a Master of Science in Management with a focus on B2B Marketing from 1999 to 2003. Additionally, she attended Saliège Campus for Classes Preparatoires from 1997 to 1999. Her educational background equips her with the knowledge and skills necessary for her roles in marketing and demand generation.
Marketing Strategies and Specializations
Julie Candelon's marketing strategies emphasize driving quality traffic, generating and nurturing leads, and growing sales. She specializes in providing fractional CMO and demand generation services, particularly for companies in transition or startups that do not have full-time marketing resources. Her expertise includes strategic planning for lead generation, demand generation, and account-based marketing.