Milton Javier Moreno Beltrán
About Milton Javier Moreno Beltrán
Milton Javier Moreno Beltrán is a cofounder and Chief Retention Officer at Hoytrabajas, with a background in marketing and social innovation. He has extensive experience in growth marketing and has worked with various startups to enhance their digital business models.
Current Role at HoyTrabajas
Milton Javier Moreno Beltrán serves as the Cofounder and Chief Retention Officer at HoyTrabajas, a company that is part of Y Combinator's Winter 2022 batch. He has held this position since 2019, contributing to the company's mission and strategic direction. His role focuses on customer retention strategies and enhancing user engagement, which are critical for the growth and sustainability of the organization.
Previous Work Experience
Prior to his current role, Milton worked at CLIENTRIC S.A. as the Director of Marketing from 2010 to 2011 in Bogotá, Colombia. He also founded Verdelogico.com, where he worked from 2010 to 2017, and Startgency from 2015 to 2018. Additionally, he was an Alumni at Rockstart from 2017 to 2018. His diverse experiences in marketing and entrepreneurship have shaped his approach to business.
Educational Background
Milton holds a degree in Advertising from Universidad Jorge Tadeo Lozano, where he studied from 1996 to 2002. He has furthered his education in various fields, including Inbound Marketing and Digital Marketing at RD University, where he completed courses in 2017. He also studied Social Marketing at Hubbog and T2W, earning certifications as a Community Manager. His commitment to learning is evident in his pursuit of a Master's in Social Innovation from Learning by Helping from 2020 to 2021.
Expertise in Marketing and Social Innovation
Milton specializes in growth marketing, focusing on inbound and digital marketing strategies, product development, and sales funnels. He advises startups on digital business models and marketing strategies, leveraging his extensive knowledge to support emerging businesses. His work emphasizes social and environmental purpose, particularly in initiatives aimed at providing formal employment opportunities to non-professionals across Latin America.
Achievements in Professional Development
Throughout his career, Milton has achieved various certifications and training, including a program in Project Formulation and Structuring from the Programa de Transformación Productiva de Bancoldex e In-Nova in 2014. His dedication to professional development is reflected in his continuous pursuit of knowledge and skills that enhance his capabilities in marketing and entrepreneurship.