Elynn J. Kwok, Ba, MBA
About Elynn J. Kwok, Ba, MBA
Elynn J. Kwok is a Senior Marketing Manager at HSBC, specializing in Wealth and Personal Banking Acquisition. With a strong background in marketing and project management, she has held various roles at notable companies including RBC and American Express, and holds an MBA from Schulich School of Business.
Work at HSBC
Elynn J. Kwok currently holds the position of Senior Marketing Manager in Wealth and Personal Banking Acquisition at HSBC. She has been in this role since 2020, contributing to the bank's marketing strategies and initiatives in Toronto, Ontario, Canada. Her responsibilities include overseeing marketing campaigns aimed at acquiring new clients and enhancing customer engagement within the wealth and personal banking sectors.
Previous Experience in Marketing
Prior to her current role at HSBC, Elynn J. Kwok worked at several prominent organizations in marketing capacities. She served as an Assistant Marketing Manager at American Express from 2012 to 2013 in Markham, Ontario. At RBC, she held multiple roles, including Manager of Citizenship Engagement and Marketing Manager for Merchant Payment Solutions and RBC Rewards, from 2016 to 2020. Additionally, she was an Account Manager at The NPD Group and an Assistant Brand Manager at Torstar Digital.
Education and Expertise
Elynn J. Kwok earned her Bachelor of Arts degree in Business and Society, focusing on Marketing, History, and Psychology, from York University between 2000 and 2004. She furthered her education at the Schulich School of Business, where she obtained an MBA with a concentration in Strategy and Marketing from 2009 to 2011. Her academic background supports her expertise in launching strategic partnerships and marketing campaigns.
Skills in Marketing and Project Management
Elynn J. Kwok possesses a comprehensive skill set in marketing and project management. She is proficient in using MS Office tools, including Excel, PowerPoint, Word, Visio, and Access, for strategic planning and marketing purposes. Her experience includes managing budgets, executing integrated marketing campaigns, and event planning, which encompasses organizing roadshows, presentations, and conferences.
Background in Digital Marketing
Elynn J. Kwok has a strong background in digital marketing and social media strategy, with a focus on community engagement. Her previous roles have equipped her with the knowledge and skills necessary to develop and implement effective digital marketing strategies that enhance brand visibility and foster client relationships.