Heidi Chung
About Heidi Chung
Heidi Chung is a Senior Manager in Sales and Client Enablement at HSBC, specializing in Direct Custody and Clearing within Securities Services. With a background that includes roles at Merrill Lynch, BNP Paribas, and HSBC, she has extensive experience in sales support, project management, and client experience.
Current Role at HSBC
Heidi Chung serves as the Senior Manager for Sales & Client Enablement in the Direct Custody and Clearing division of Securities Services at HSBC. She has held this position since 2019 and is based in Hong Kong SAR. In her current role, she focuses on enhancing client experiences and driving sales initiatives within the organization.
Previous Experience at HSBC
Heidi Chung has held multiple positions at HSBC. From 2008 to 2011, she worked as a Project Manager in Global Banking & Markets. Later, she served as the Global Financial Crime Risk Audit Manager from 2017 to 2018, followed by a role as Senior Manager for Client Experience in Securities Services from 2018 to 2019. Her diverse roles at HSBC contributed to her expertise in financial services.
Experience at BNP Paribas
Heidi Chung worked at BNP Paribas in various capacities. She was part of the Inspection Générale team from 2015 to 2017. Prior to that, she was involved in the Project Management Office for Global Client Management from 2012 to 2015. These roles helped her develop a strong foundation in project management and client relations.
Career at Merrill Lynch
Before her tenure at HSBC and BNP Paribas, Heidi Chung worked at Merrill Lynch as Sales Support in Alternative Investments Originations from 2006 to 2008. This early experience in sales support provided her with valuable insights into the financial services industry.
Education and Expertise
Heidi Chung earned her Bachelor's degree in Business Administration and Management from the HKUST Business School, completing her studies from 2002 to 2005. Her educational background has equipped her with the knowledge and skills necessary for her roles in sales, client enablement, and project management in the financial sector.