Jenni Adams
About Jenni Adams
Jenni Adams serves as the UK Deputy Head and Regional Director for London and South in Small Business Banking at HSBC, where she has worked since 2021. With extensive experience in corporate banking and a focus on supporting small businesses, she leads a team dedicated to servicing local business communities.
Work at HSBC
Jenni Adams has held multiple positions at HSBC, currently serving as the UK Deputy Head and Regional Director for London and South in Small Business Banking - Portfolio Managed since 2021. Prior to this role, she worked as the Deputy Regional Director for Corporate Banking in the South Region from 2020 to 2021. Her career at HSBC began in 2006, where she took on various roles, including International Manager positions in both Commercial and Corporate Banking across different regions, including the Greater Chicago Area and Shanghai, China. She has also managed teams and developed strategies for HSBC's Small Business Banking on a national level.
Education and Expertise
Jenni Adams studied at Aberystwyth University, where she earned a Bachelor of Arts (BA Hons) in Modern Languages with Business and Management Studies from 2000 to 2004. She also completed her A-Levels at Worthing Sixth Form College from 1997 to 2000 and attended Davison Church of England High School for Girls for her GCSEs from 1993 to 1997. Her educational background supports her expertise in managing corporate client relationships and leading teams in the banking sector.
Background
Jenni Adams has a career that is purposefully internationally-oriented, having worked in various global locations, including the United States and China. She has developed a strong skill set in relationship-building, leadership, and communication, which has been essential in her roles at HSBC. Her experience spans over a decade in the banking industry, focusing on corporate and commercial banking, with a particular emphasis on small business banking in the UK.
Achievements
Jenni Adams has been identified as 'talent' within HSBC due to her ability to rapidly gain extensive experience in managing corporate client relationships across multiple geographies and sectors. She leads a team of approximately 110 branch-based Business Specialists, focusing on servicing local business communities in London and the South of the UK. Her focus includes supporting start-ups and entrepreneurs, particularly those with simple needs and turnover up to £5-10 million.