Katie Addison
About Katie Addison
Katie Addison is a Digital Content Author with extensive experience in content creation and marketing. She has worked at various organizations, including Retykle and HSBC, and has pursued her studies at the University of Cape Town and the University of KwaZulu-Natal.
Current Role at HSBC
Katie Addison serves as a Digital Content Author at HSBC, a position she has held since 2019. In this role, she focuses on creating and managing digital content that aligns with the bank's marketing strategies. Her responsibilities include developing engaging content for various digital platforms, ensuring that the messaging is consistent with HSBC's brand identity. Over her five years in this position, she has contributed to enhancing the bank's online presence and improving customer engagement through effective content strategies.
Work Experience at Retykle
Since 2017, Katie Addison has been working as a Creative Content Manager at Retykle. In this role, she is responsible for overseeing the creation and implementation of content strategies that promote the brand's mission. Her work involves collaborating with various teams to produce high-quality content that resonates with the target audience. This position has allowed her to develop her skills in content management and digital marketing over the past seven years.
Previous Experience in Digital Marketing
Katie Addison has a background in digital marketing, having worked as a Marketing Assistant at get.give from 2015 to 2017. During her two years in this role, she supported various marketing initiatives and contributed to content creation efforts. Prior to that, she was a Marketing Intern at mj media digital marketing for eight months, from 2014 to 2015. These early experiences provided her with foundational skills in marketing and content development.
Education and Academic Background
Katie Addison has pursued her education at the University of Cape Town since 2015. She also studied at the University of KwaZulu-Natal, where she gained initial academic experience. Her studies have complemented her professional development in digital content and marketing, providing her with theoretical knowledge that supports her practical work in the field.