Leo Tse
About Leo Tse
Leo Tse is a Senior Content Writer at HSBC, specializing in SEO and content direction for the VisionGo platform. He has a background in marketing and linguistics, with previous roles at Britannia StudyLink, SHOPLINE, and Apple.
Work at HSBC
Leo Tse has been employed at HSBC as a Senior Content Writer since 2020. In this role, he leads the content direction for the VisionGo platform, which focuses on engaging small and medium-sized enterprises (SMEs). He utilizes SEO best practices to enhance the platform's visibility in Google organic search results. Additionally, he organizes online webinars aimed at increasing member sign-ups for VisionGo, contributing to the platform's growth and outreach.
Previous Experience in Marketing
Before joining HSBC, Leo Tse held several marketing positions. He worked at SHOPLINE as a Senior Marketing Associate from 2017 to 2019, and prior to that, he served as a Marketing Executive at Britannia StudyLink from 2015 to 2017. His experience also includes a role as an Assistant Marketing Manager at SHOPLINE for eight months in 2020, and a position as a Specialist at Apple for nine months in 2014-2015. These roles provided him with a solid foundation in marketing strategies and content creation.
Education and Expertise
Leo Tse studied at the City University of Hong Kong, where he earned a Bachelor of Arts (B.A.) degree in Linguistics from 2012 to 2014. His educational background in linguistics supports his expertise in content writing and SEO practices, allowing him to create engaging and optimized content for various platforms, including VisionGo.
Engagement with SMEs
In his current role at HSBC, Leo Tse engages with small and medium-sized enterprises (SMEs) to foster content and event creation on the VisionGo platform. This engagement is crucial for developing relevant content that meets the needs of SME readers and enhances their experience on the platform.