Heath Nielsen
About Heath Nielsen
Heath Nielsen serves as the President of HTeaO, where he focuses on enhancing operational efficiency and fostering relationships with franchise owners. With a diverse career spanning roles in the military and various corporate positions, he brings extensive experience in strategic planning and team leadership.
Current Role at HTeaO
Heath Nielsen serves as the President of HTeaO, a position he has held since 2023. Based in the Dallas-Fort Worth Metroplex, he focuses on guiding the franchise network towards operational efficiency and success. Nielsen emphasizes collaboration and fosters strong relationships with franchise owners, aiming to achieve mutual success across the organization.
Previous Experience at Vail Resorts
Prior to his current role, Nielsen worked at Vail Resorts as the Regional Director from 1995 to 1998. During his three years in Vail, Colorado, he was responsible for overseeing operations and enhancing the guest experience in a competitive resort environment.
Leadership at Black Rifle Coffee Company
Nielsen served as the Chief Retail Officer at Black Rifle Coffee Company from 2022 to 2023. In this role, he contributed to the company's retail strategy and operations, focusing on expanding brand presence and improving customer engagement.
Military Service in the US Army
Heath Nielsen served in the US Army as an E5 Sergeant in the 10th Mountain Division from 1988 to 1994. His six years of military service at Fort Drum, New York, provided him with foundational leadership skills and experience in high-pressure environments.
Diverse Professional Background
Nielsen has a diverse professional background, having held various leadership positions in well-known organizations. His experience includes roles at Starbucks as Senior Vice President, JustFoodForDogs as CEO, and Northstar at Tahoe as Vice President of Operations. His career reflects a strong emphasis on strategic planning, team building, and stakeholder management.