Amanda Hess
About Amanda Hess
Amanda Hess serves as the Director of Product Marketing & Innovation at HUM Nutrition, where she has worked since 2022. With a background in product marketing and brand development, she has held various roles in notable companies, including Bliss and Hughes Marino.
Work at HUM Nutrition
Amanda Hess has served as the Director of Product Marketing & Innovation at HUM Nutrition since 2022. In this role, she leads the development of differentiated product positioning and concepts. She has developed a pipeline strategy that utilizes market insights to identify gaps and opportunities for new product innovation. Additionally, she ensures cross-functional alignment and consistency of messaging across all consumer touch points, contributing to the overall marketing strategy of the company.
Previous Experience at Bliss
Prior to her current position, Amanda Hess worked at Bliss from 2018 to 2022, where she held several roles including Assistant Manager and Manager of Product Marketing, Global Brand Development, and ultimately Director of Product Marketing. During her time at Bliss, she focused on enhancing brand development and product marketing strategies, contributing to the brand's growth and market presence.
Career Background
Amanda Hess has a diverse career background that includes roles in various industries. She worked at Martin Ray Vineyards & Winery as the Events and Tasting Room Manager in 2013. She also held positions at Hughes Marino, where she served as Senior Client Relations Manager and Client Relations Manager from 2015 to 2017. Earlier in her career, she was an Office Manager and Payroll Specialist at Moss CPA from 2014 to 2015.
Education and Expertise
Amanda Hess earned a Bachelor of Science (BS) in Business Administration with a focus on Marketing from Sonoma State University. Her educational background provides her with a solid foundation in marketing principles, which she applies in her professional roles, particularly in product marketing and innovation.