Cindy Friedman
About Cindy Friedman
Cindy Friedman is a Creative Manager and Global Contributor known for her strategic thinking and attention to detail in brand building. With extensive experience in digital production, she has held various leadership roles in creative settings and currently works at Hyperloop Transportation Technologies, Inc.
Work at Hyperloop Transportation Technologies
Cindy Friedman currently holds the position of Creative Manager - Global Contributor at Hyperloop Transportation Technologies, Inc. since 2020. In this role, she manages creative projects specifically aimed at systems integration for engineers and investors. Her work involves strategic thinking and attention to detail, contributing to the brand's development and visibility in the technology sector.
Previous Experience in Creative Management
Prior to her role at Hyperloop, Cindy Friedman served as Creative Director at Quali from 2019 to 2021. She also held the position of Brand Therapist and Creative Director at sparklecreative from 2010 to 2019. Her earlier experience includes roles as Senior Art Director at Young & Rubicam Group from 2008 to 2010 and at Swirl from 1998 to 2001. These positions provided her with extensive experience in digital production and brand building.
Education and Expertise
Cindy Friedman studied at Parsons School of Design - The New School, where she earned a Bachelor of Fine Arts (B.F.A.) in Communication Design. She also attended The University of Texas at Austin, focusing on Advertising and Fine Arts. Her educational background supports her extensive experience in creative management and digital production, particularly within the technology sector.
Creative Skills and Approach
Cindy Friedman is known for her strategic thinking and keen attention to detail in brand building. She possesses strong skills in video art direction and storytelling across various channels. Her collaborative approach involves bringing in the right people for specific projects, ensuring effective teamwork and project execution. She advocates for using Figma as a preferred design tool over others like Sketch.
Mentorship and Leadership
In addition to her creative roles, Cindy Friedman mentors and provides direction to both individuals and teams in creative settings. Her leadership style emphasizes collaboration and guidance, helping to foster talent and creativity within her teams.