Chloe Barney
About Chloe Barney
Chloe Barney is a Senior Marketing Associate at Ibotta, Inc., where she has worked since 2022. She has a diverse background in marketing and sales, with previous roles at various companies including Driscoll's and Cal Poly Associated Students, Inc.
Current Role at Ibotta
Chloe Barney serves as a Senior Marketing Associate at Ibotta, Inc. since 2022. In this role, she is involved in developing and executing client strategies for advertising products within the consumer packaged goods (CPG), retail, and general merchandise (GM) sectors. Her responsibilities include driving testing and creating case studies for new advertising initiatives, as well as bringing new advertising products to market.
Previous Experience at Ibotta
Prior to her current position, Chloe worked at Ibotta, Inc. as a Marketing Associate focused on Paid Media Strategy from 2021 to 2022. During this time, she contributed to the company's marketing efforts and gained valuable experience in media strategy and execution.
Education and Expertise
Chloe earned her Bachelor's degree in Agribusiness/Agricultural Business Operations from California Polytechnic State University-San Luis Obispo, where she studied from 2016 to 2020. She also attended Santa Catalina School from 2012 to 2016. Her educational background supports her expertise in marketing within the agricultural and consumer goods sectors.
Work History Overview
Chloe has a diverse work history that includes various marketing and sales roles. She worked as a Marketing Assistant and Pro Shop Assistant at Cal Poly Associated Students, Inc., and held internships at Driscoll's, Simply Clear Marketing and Media, and Shabang Music Productions. Additionally, she served as a Marketing Intern at Ali Cox & Company Marketing and held leadership positions at Central Pacific Ski Club.
Internships and Early Career
Chloe's early career includes several internships that provided her with foundational marketing experience. She interned at Driscoll's as a Food Service Sales Intern and Retail Sales Intern in 2020, and at Simply Clear Marketing and Media as a Market Research Intern in 2018. These roles contributed to her skill set in market research and sales strategies.